PLAY YOUR CARDS RIGHT
All business leadership tips - A practical tip every week for 4 years
Deck / Book One
Hearts
Winning hearts and minds
2♥️ Unlock your team's potential: Motivating with Maslow's Hierarchy
3♥️ The "Change your perspective, change the conflict" approach
4♥️ The carrot and the stick: Rethinking sales motivation
5♥️ Personality profiling: A tool for team success
6♥️ The three pillars of performance: Skills, motivation, and systems
7♥️ Motivating the team: Skill vs. will
8♥️ Empower your team: Delegate don't tell
9♥️ Ditch the goals, focus on the habits
10♥️ Meeting madness: Are your meetings a waste of time?
J♥️ Break the habit: Change behaviours for good
Q♥️ Turn crises into opportunities: Learning from challenges
K♥️ Mind the ANTs: Self-talk impacts your leadership
A ❤️ UGRs: The key to culture management
Clubs
Hunting profitable customers
A♣️ Be the Red Sheep: Stand out from the crowd
2♣️ Find your profit sweet spot: Prioritise profitable customers
3♣️ Map your key accounts for sales success
4♣️ Framing: Command premium prices
5♣️ How much? The three pillars of effective pricing
6♣️ Tribe Building for sales growth
7♣️ Price complaints: A sign of success
8♣️ Speed to lead: The power of quick response
9♣️ Repel to attract: Counter-intuitive marketing
10♣️ Pricing vs competitors: A Strategic approach to pricing
J♣️ Before the sale: Why brand marketing?
Q♣️ Fear: The hidden motivator in sales
K♣️ Lead generation: Is your message resonating?
Diamonds
Strategy and finance
A♦️ Escape the red ocean: Find your blue ocean strategy
2♦️ Tame uncertainty: Make clearer choices with decision matrixes
3♦️ Find your business ikigai: What is your business for?
4♦️ A leader has three jobs not two: Mastering upward management
5♦️ Zooming out: The power of perspective
6♦️ The communication challenge: Why structure matters
7♦️ Time: Your competitive advantage
8♦️ Define strategy: Protect your business
9♦️ Strategic clarity: Find your competitive edge
10♦️ Less is more: Focus on what works
J♦️ Exit planning: Are you ready?
Q♦️ The never ending journey: The mark of a great leaders
K♦️ Keep it simple: The key to business strategy
Spades
Delivering repeatable results
A♠️ Schedule Your Success: The Power of 'A' Time
2♠️ Don't get stuck between A & B: Uncover creative solutions for tough choices
3♠️ Stop the shiny object syndrome: Persistence wins in business
4♠️ Allies and enemies matrix: Focus your efforts, win big deals
5♠️ What adds value? Customer-centric cost reduction
6♠️The customer journey map: A blueprint for satisfaction
7♠️ Beyond the job description: Defining roles by outcomes
8♠️ Ready - Fire - Aim: The power of timely delivery
9♠️ Treat employees like customers: A winning strategy
10♠️ ️To negotiate strongly… Prepare to walk away
J♠️ Supplier secrets: Get more from your vendors
Q♠️ Is it complete? End the "almost done" loop
K♠️ Marginal gains or major overhaul: Choose the right approach for your business
Deck / Book Two
Hearts
Winning hearts and minds
Clubs
Hunting profitable customers
Diamonds
Strategy and finance
Let's work together
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